There’s a difference between saying I want to get married and being a spouse to someone. There’s a difference between saying I want to have a baby and being a parent to a child. There’s a difference between going to the gym every day and being a fit person, and there is a difference between buying a business and being a business owner. In all these examples, the first is an event, the second is someone we become. At FranChoice, our process is designed to get you thinking like the owner you want to be because that will help you buy the right business. Deciding who you want to become before you set a goal to achieve something will help you make smarter choices about what is right for you.